New Year’s Kickoff Event at the Hotel

A kick-off event is the inaugural gathering for a company, department, or project at the start of a fiscal year or a new phase: a half-day to two-day event during which strategy, goals, and responsibilities are discussed with the entire team.

COTP offers meeting rooms for this purpose in 16 venues across 15 cities—accommodating groups ranging from 4 people in a small meeting room to 280 people. Accommodations, meals, and recreational activities are all available on-site and can be booked through a single point of contact.

Your Start to the Year

Kickoff, Sales Kickoff, or Strategy Day
Company KickoffAnnual Goals, Key Figures, and Strategic Direction Presented to the Entire Workforce
Sales KickoffSales goals, product training, territory planning—often a two-day event
Department KickoffTeam goals, roles, and work processes for the coming year
Project KickoffProject launch, milestones, responsibilities

At all 16 hotels with meeting rooms, you can book overnight stays directly—from the Four Points Flex by Sheraton Hannover, with 329 rooms, to the Four Points Flex by Sheraton in Kiel, with 84 rooms or more. All rooms feature a desk and high-speed Wi-Fi.

Understanding Strategy

When the strategic direction is explained, it has a lasting impact and is understood. Everyone recognizes where the company is headed—and how their own work contributes to that.

CONNECTING TEAMS

Names on the mailing list become real points of contact. Getting to know each other personally and finding common ground noticeably shortens the lines of communication across departments.

EMBEDDING GOALS

Abstract numbers become something a group has started together—concrete actions with clear responsibilities and a deadline that everyone can refer to.

Kickoff 2027


We’d love to kick off the new year 2027 in person—especially when it comes to boosting motivation, commitment, and creativity, in-person events are the best option and ensure a lasting impact on your team.

Whether it’s a meeting, workshop, or kick-off—we have the perfect space to get things started together.

Your Benefits at a Glance

Your start to the year deserves the best setting: A strong year begins with the right atmosphere. With us, you’ll find not only spaces with character, but also the perfect atmosphere to foster motivation, team spirit, and new ideas. Modern conference technology meets stylish design, a relaxed atmosphere, and a team that supports you every step of the way.

  • Central Location & Easy Access
  • Flexible meeting rooms with state-of-the-art technology
  • Drinks, snacks, and creative catering ideas
  • Flexible planning—from small sessions to large events
  • Personalized support from experienced event professionals
  • A dedicated contact person for seamless coordination
  • Completely hassle-free and all from a single source
  • Overnight stays and breakfast are also available

Company Outing with an Overnight Stay

Find the Right Hotel

A kickoff event brings the team together at the start of the year or a project: a plenary session in the morning, workshops in the afternoon, a group evening, and an overnight stay on-site. At COTP hotels, all of this takes place under one roof—meeting rooms for 10 to 280 people, plus guest rooms, catering, and a dedicated contact person from the initial inquiry through checkout.

The largest room in our portfolio measures 266 m² and seats 280 people in row seating (nestor Hotel Ludwigsburg). If you’re planning parallel workshops, there are eight meeting rooms each in Hanover and Göttingen. The Mercure Zürich City also features 8 meeting rooms totaling over 200 m². All of our hotels are GreenSign-certified (Level 4).

Our Conference Hotels

Frequently Frequently Asked Questions

What is a kick-off event?

A kick-off event is the opening event for a company, a department, or a project—usually held at the start of the fiscal year. It typically lasts half a day to two days and includes a review of past performance, strategy, goals, and responsibilities, supplemented by team-building activities and a group dinner. At COTP hotels, both take place under one roof.

How many people can the meeting rooms accommodate?

COTP properties offer meeting rooms for 4 to 280 people. The largest room is at the nestor Hotel Ludwigsburg, with 266 m² accommodating 280 people in row seating, followed by the Holiday Inn Düsseldorf City with 225 m² accommodating 230 people. A total of 77 rooms are available across 20 properties.

Can the group stay overnight in the same hotel?

Yes. At all 16 COTP properties with meeting rooms, you can book an overnight stay directly. The largest properties are the Four Points Flex by Sheraton Hannover with 329 rooms, the Mercure Zürich City with 319, and the Moxy Frankfurt Airport with 305 rooms.

What is the typical format of a kick-off event?

A typical schedule: 9:00 a.m. Arrival and coffee; 10:00 a.m. Welcome and review, followed by strategy and goals; 12:30 p.m. Lunch; afternoon work in small groups; 3:30 p.m. Presentation of results in a plenary session, followed by team-building activities; and dinner together starting at 7:00 p.m. Additional rooms are needed for the small-group phase—these are available, among other places, in Hanover (14 rooms), Ludwigsburg (8 rooms), Zurich (8 rooms), and Essen (5 rooms).

When should you book your New Year’s trip?

Most kick-off events take place in January and February; bookings are accepted from September through November. For groups of 50 or more, COTP recommends planning 2 to 3 months in advance, as conference venues for the current year tend to fill up during that time.

Which hotels are suitable for an overnight sales kickoff?

For two-day sales kickoffs, venues with multiple rooms and a large number of guest rooms are ideal: the Four Points Flex by Sheraton Hannover (329 rooms, 14 meeting rooms), the nestor Hotel Ludwigsburg (179 rooms, 8 meeting rooms, largest room accommodating 280 people), and the Four Points Flex by Sheraton Göttingen (144 rooms, 8 meeting rooms, located right next to the main train station).